Fayre restaurant at The Shepherd Mayfair, London, England
Credit The Shepherd Mayfair
Art sits at the heart of The Shepherd Mayfair’s identity as it prepares to open its doors in London’s Shepherd Market this month.
Featuring a curated collection of British artists organized by Timothy Shepherd of Shepherd&. The collection includes photography, illustration, and murals. Photographers Jack English and George McLeod provide the hotel’s visual core, with images displayed throughout corridors, guest rooms, and public areas, many shown publicly for the first time.
Fayre restaurant – The Shepherd Mayfair
Credit The Shepherd Mayfair
On the ground floor, Fayre is a 62-seat restaurant serving seasonal dishes for breakfast, lunch, and dinner. Inspired by London’s great neighborhood dining rooms, the interior features banquette seating, dark timber paneling, and a rich berry-toned palette inspired by mulberry and blueberry hues. Wall coverings by urban artist Adam Ellis animate the space with theatrical scenes that reinterpret historic May Fair gatherings once held in Mayfair’s open fields.
Fayre restaurant – The Shepherd Mayfair
Credit The Shepherd Mayfair
The Lounge – The Shepherd Mayfair
Credit The Shepherd Mayfair
In the public spaces, John Broadley’s vibrant black-and-white illustrations add warmth to the lobby and The Lounge. Interiors are warm and inviting, with forest green velvet upholstery, natural timber finishes and geometric detailing. Black-and-white illustrated vignettes by British artist John Broadley are displayed throughout.
Guests of The Lounge can also enjoy the hotel’s bespoke Moatwood gin trolley for a private tableside serve, crafted from timber sourced from a fallen tree in Kensington Palace Gardens and hand-finished by a craftsman in Hackney.
The Lounge – The Shepherd Mayfair
Credit The Shepherd Mayfair
The Shepherd Mayfair
Credit The Shepherd Mayfair
The Shepherd Mayfair was designed by Timothy Shepherd, who started the project at Buckley Gray Yeoman and continued it in his own firm, Shepherd&.
The hotel’s architecture draws on 18th- and early 19th-century Mayfair mansions—historic buildings that once hosted hospitality, social gatherings, and commerce. Today, these are reimagined with a modern touch that emphasizes storytelling, refined materials, and understated luxury.
Lobby – The Shepherd Mayfair
Credit The Shepherd Mayfair
Teddy’s Bar – The Shepherd Mayfair
Credit The Shepherd Mayfair
Teddy’s is a late-night cocktail bar named after Edward Shepherd, the 18th-century developer of Shepherd Market. It features a discreet entrance on Market Mews, accessible via a hidden staircase, an elevator, or an arched passage from the lobby. Inside, the bar features a deep green-and-blue color scheme, decorated with commissioned murals and touches of Parisian style.
Teddy’s Bar – The Shepherd Mayfair
Credit The Shepherd Mayfair
Teddy’s Bar – The Shepherd Mayfair
Credit The Shepherd Mayfair
Rooms – The Shepherd Mayfair
Credit Felix Speller
The Shepherd Mayfair features 82 individually configured guest rooms and suites, shaped by the building’s original mansion layouts. Interiors combine warm timber finishes with lighter tonal palettes and softly curved upholstery, accented by blue detailing and red velvet curtains.
A travel-led design sensibility underpins each room, with adaptable furniture and multi-functional elements built into the architecture; desks convert into dressing areas, and console tables transform into chessboards.
Rooms – The Shepherd Mayfair
Credit Felix Speller
Bathroom – Vanity – The Shepherd Mayfair
Credit The Shepherd Mayfair
Bathrooms are finished in marble, with select suites offering bathtubs and separate seating areas. Rooms and suites feature a curated collection of works by British photographer Jack English, alongside fine art photography by George McLeod.
Nestled in the charming Shepherd Market, The Shepherd Mayfair finds its home in one of Mayfair’s most delightful and historic neighborhoods. Once an eighteenth-century marketplace, this lovely area has kept its cozy network of paved alleys, mews, and independent shops, creating a special village-like feel right in the heart of London.
